AI in Social Media Market Strategic Assessment, Research, Region, Share and Global Expansion by 2023
The influence of social media platforms on society is
primarily motivating the use of AI in social media globally. Reports that
review the information and communication technology industry has been presented
by Market Research Future, which produces reports on industry verticals that
appraise the market expansion and prospects. The market is projected to gain
earnings valued at USD 2.6 billion by 2023 while advancing market share with a
CAGR of 28.6% in the upcoming years.
The mounting implementation of the AI-based technologies for
a range of applications in social media along with the deployment of AI-enabled
smartphones is anticipated to impel the intensification of AI in social media
around the world. The ability of AI in ensuring clear insights into trends on
the web is expected to boost the market for AI in social media in the
forthcoming years.
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Segmentation:
The segmental study of the AI in social media market is
conducted on the basis of technology, application, component, enterprise size,
and end-user. On the basis of technology, the market for AI in social media is
segmented into deep learning, machine learning, and natural learning process
(NLP). Based on the applications, the AI in social media market is segmented
into customer experience management, sales and marketing, predictive risk
assessment, and others. The segmentation of the AI in social media market on
the basis of the component comprises of solutions and services. By enterprise
size, the market for AI in social media is segmented into SME and large
enterprise. The end-user based segmentation of the AI in social media market
comprises of banking, financial services, and insurance (BFSI), retail and
e-commerce, media and advertising, public utilities, education, and others.
Regional Analysis:
The regional assessment of the AI in social media market
comprises of regions such as North America, the Middle East, Europe, Latin
America, Asia-Pacific, and the rest of the world. The North American region
controls the AI market in terms of returns, due to the ease of use of elevated
government backing, the incidence of foremost companies in the region, and robust
technical user base. Additionally, the surge of cloud-based services in
nations, such as the US and Canada, is considerably adding to the regional
market expansion. The Asia-Pacific region is anticipated to gain the swiftest
development in the AI in social media market, over the forecast period. This
strong growth can be accredited to the strong extension of the social media
user base and surge in smartphone infiltration. Furthermore, the APAC region is
witnessing a rise in demand for the cloud-driven solutions for AI in social
media, thus leading to the augmented investments and progress in retail
e-commerce, media, and advertising sectors.
Competitive Dashboard:
The competition level in the market is found to be conducive
to the advancement of the players who are operating in the market. The need to
capture a broader chunk of the profits is supporting the expansion of the
market. The influence of governmental policies is motivating further
development in the market. The uncertainty in the market is a critical factor
that is driving the formulation of policies and plans that will be applied to
drive market growth. The competitors are devoting their resources to ensure an
optimum level of growth in the coming years. The rise in the flow of
international transactions between nations is further inspiring the progress of
the market. The synergies being created between supply and demand forces in the
market is expected to induce further growth of the market. The fluctuations in
the currency are expected to stabilize and thus create a favorable impact on
the market.
The eminent competitors in the AI in social media market are
Facebook (US), AWS (US), Baidu (China), IBM (US), Adobe Systems (US), Google
(US), Salesforce (US), Snap (US), Clarabridge (US), Converseon (US), Sprinklr
(US), ISentium (US), Cluep (US), Netbase (US), Synthesio (US), Crimson Heaxagon
(US), Twitter (US) Hootsuite (Canada), Unmetric (US),Sprout Social (US), Vidora
(US), Spredfast (US), Meltwater (US), and Talkwalker (Luxembourg).
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List of Figures
FIGURE 1 Global
AI In Social Media Market Segmentation
FIGURE 2
Forecast Methodology
FIGURE 3
Porter’s Five Forces Analysis Of Global AI In Social Media Market
FIGURE 4 Value
Chain Of Global AI In Social Media Market
FIGURE 5 Share
Of Global AI In Social Media Market In 2017, By Country (In %)
FIGURE 6 Global
AI In Social Media Market, 2018–2023
FIGURE 7 Global
AI In Social Media Market Size, By Technology, 2018
FIGURE 8 Share
Of Global AI In Social Media Market, By Technology, 2018 To 2023
FIGURE 9 Global
AI In Social Media Market Size, By Application, 2018
FIGURE 10 Share
Of Global AI In Social Media Market, By Application, 2018 To 202
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