Content Intelligence Market Size, Opportunities, Analysis and Trends by Forecast to 2027

 

Market Highlights

The global market for content intelligence, as per the report by Market Research Future, is expected to register a CAGR of 33.2% during the forecast period to reach a value of USD 2,653.2 Million by 2025.

Drivers and Restraints

The growth of the market can be accredited to the increasing adoption of automated content-centric processes, enterprise content management (ECM) systems, and analytical solutions to identify the target audience and augment the conversion rate. Furthermore, rising adoption of innovative technologies such as artificial intelligence (AI), and machine learning (ML), as a part of content intelligence solutions and increasing demand for personalized content services to improve the customer experience are expected to pave the way for the growth of content intelligence market during the forecast period. However, vast volumes of unstructured data and lack of redundant data solutions that restrict the providers to recognize the target customers are some of the major factors expected to hamper the expansion of the content intelligence market over the assessment period.

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Segmentation:

The Global Content Intelligence Market has end-user based on deployment mode, component, end-user, organization size, and region.

By component, the global market for content intelligence has been bifurcated into solutions and services. moreover, based on the services, the content intelligence market has been bifurcated into professional services and managed services. The professional services segment has been segmented into content strategy services, content engineering services, and other support services. The solution segment accounted for the broader market share in 2018, whereas the services segment is poised to observe a higher CAGR over the next few years.

Based on the deployment mode, the market has been segmented into on-premise, cloud, and hybrid. The cloud segment is slated to be the largest segment in the market, while, the hybrid segment is poised to register the highest CAGR over the review period.

Based on organization size, the market has vast into small-and medium-sized enterprises and large enterprises. The large enterprises' segment accounted for the largest segment in 2018, whereas the small- and medium enterprise segment is slated to register the higher CAGR during the review period.

Based on end user, the global market for content intelligence has been categorized into education, BFSI, healthcare, manufacturing, government, media and entertainment, IT and telecommunication, and others. The BFSI segment is assessed as the largest market share, whereas the media and entertainment segment is slated witness gradual growth at the highest CAGR during the forecast period.

Regional Analysis

The geographical analysis of the global market for content intelligence has been done for Europe, Asia-Pacific, North America, the Middle East and Africa, and South America.

North America has been assesses as the largest market share in the content intelligence market; this seamless growth can be attributed to the presence of tier I vendors and early deployment of innovative technologies such as artificial intelligence for content marketing. Moreover, the US is poised to dominate the market owing to the increasing adoption of content marketing intelligence solutions by the BFSI, IT and healthcare sectors.

Europe is assessed as the second-largest share of the global market for content intelligence in terms of market size and has been accounted for the largest market share and is slated to continue to lead the European market. Growth here can be accredited to increasing demand for content analytics solution from retail and manufacturing companies. While the UK is expected to exhibit the highest CAGR over the forecast period. The market expansion of the European market is owing to the rapid digital transformation among the retail sector to improve the customer experience.

The market in Asia-Pacific is estimated to be the fastest-growing from 2019 to 2025. China is accounted for the maximum market share and is estimated to continue to lead the market due to the massive adoption of AI in several industry verticals. Additionally, the growing number of startups driven by AI-based content solutions is one of major factors fueling the growth of the market in Asia-Pacific region over the review period.

Lack of technical expertise and awareness about artificial intelligence content marketing solution has resulted in subsequent growth in the Middle East and Africa and latin America region.

Competitive Analysis

MRFR identifies some of the key players of the global content intelligence market include  TrackMaven, Inc. (US), Adobe (US),Ceralytics (US), Idio Ltd (UK), BuzzSumo (UK), Curata, Inc (US), Conductor (US), Vennli (US), Concured (UK), Persado (US), Acrolinx GmbH, (Germany) OpenText (Canada), M-Files (Finland), Socialbakers (Prague), OneSpot (US), Atomic Reach (Canada), Abbyy (Russia), Knotch (US), Content Insights (US), and Smartlogic (US).

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Content Intelligence Market Research Report: by Component [Solution, Services [Professional Service (Content Engineering Services, Content Strategy Services and Other Support Services), Managed Services], Deployment Mode (Cloud, On-Premise, Hybrid), Organization Size (SMEs, Large Enterprises), Industry (BFSI, Education, Healthcare, Government, Manufacturing, IT and telecommunication, Media and Entertainment and others) and by Region (North America, Europe, Asia-Pacific, Middle East and Africa and South America) - Forecast till 2025

About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.

MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

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