Event Management Software Market Overview, Dynamics, Competitive Landscape, Opportunities and Forecast to 2027

 

Market Highlights

The integration of software in the execution and planning of events is creating considerable traction for the market for event management software market. Reports that assess the information and communication technology industry have been made available by Market Research Future which generates reports on several industry verticals that analyze the market growth and prospects. The market is set to capture a CAGR of 11.39 % which is expected to generate 14 billion in revenues by the close of the forecast period in 2025.

The market is primarily driven by the demand that is being observed by large scale enterprises that are incorporating event management software in event execution. The simplification provided in terms of handling several tasks extending from complex process to the routine processes is expected to open up new opportunities for growth of the market in the coming years. Furthermore, the adoption of cloud and cloud-based event management software is anticipated to be favorable to the market in the impending years.

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Segmentation:

The analysis of the segments of the event management software market has been carried out on the basis of deployment types, software types, regions, and applications. Based on software types, the event management software market has been segmented into event marketing software, venue sourcing software, analytics software, and event registration software. Based on the application, the event management software market consists of associations, education, corporate, and government. The segmentation of the event management software market on the basis of deployment type comprises of cloud and on-premise. By regions, the event management software market is segmented into Asia Pacific, North America, the Middle East, Europe, and Africa.

Detailed Regional Analysis     

The regional assessment of the event management software market globally spans across the regions of Asia Pacific, North America, the Middle East, Europe, and Africa. The North American region commands the largest market portion and is anticipated to sustain its domination through the forecast period and go across the 6 billion mark by the end of the forecast period in 2022. The incidence of key event management software firms along with the soaring adoption of cloud-based software is motivating the progress of the event management software market in the North American region. The European region is observed as the second principal market for event management software and is anticipated to display robust growth over the forecast period.

Competitive Analysis

A reinvigorated progress stride is detected in the market due to the beneficial effect applied both within and outside the market by noteworthy driving factors. The change in the product portfolio encourages the elasticity of demand in the market. The budget factors in the expenditures of the competitors in the market are becoming more varied. The working environment in the market is guiding towards productive growth in the market. Additionally, the rising business requirements in the market are generating a promising backdrop for change. The factors for transformation are inspiring the advance of the market. Also, the capabilities of the market are bolstered by the reconditioned characteristics of the assets present in the market. The dedication to handling the hindrances in the market by the players has noticeably improved of late. Besides, the step-up in the economic environment is projected to lift progress of the market.

The outstanding companies functioning in the event management software market globally are Cvent, Inc. (U.S.), Etouches (U.S.), Eventbrite (U.S.), Certain Inc. (U.S.), Centium Software (U.S.), Ungerboeck software International (U.S.), Active Network LLC(U.S.), Bizzabo (U.S.), The Pulse Network (U.S.), and Webconnex (U.S.).

Industry Updates:

Mar 2019A supplier of cloud-based software, and payment solutions for associations, Community Brands, has purchased Core-apps and TripBuilder Media. In the collaboration, both the event management software companies are bringing leading mobile and onsite attendee engagement solutions that complement the Community Brands event technology portfolio. Community Brands software has previously supported more than 200,000 events. Core-apps and TripBuilder Media enhance further capabilities for attendee mobile experience, registration, digital attendee wayfinding, attendee tracking, and exhibitor management.

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Global Event Management Software Market: By Software Type (Analytics Software, Event, Registration, Event Marketing, On-site Technology, Venue Sourcing and others), By Deployment (On-Premise and Cloud), By Application (Corporate, Education, Association, Government and others) - Forecast till 2025

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